A lot of times when we're writing music, we write based on our own life experiences. When you do that, it's usually pretty easy to jump into the right mindset and emotions of a song, because you know what they are since they happened to you.
But sometimes you'll come up with a great song idea that didn't happen to you, specifically (or maybe only a small part of it did). In that case, it can be more difficult to get into and deliver the appropriate emotions that would occur in that situation.
In business, there's a concept called the Customer Avatar, which I learned about from Eben Pagan, who's a well respected marketer. The idea being, when you're marketing your products, you need to envision a very specific person, and write to him, only.Doing this will help you focus your ideas. Don't think about the masses.
I'll elaborate more on this concept as it applies to writing songs from ideas you may not have experienced yourself. For songwriters, I've modified this concept so that instead of a "customer" avatar, we're coming up with a character avatar.
But sometimes you'll come up with a great song idea that didn't happen to you, specifically (or maybe only a small part of it did). In that case, it can be more difficult to get into and deliver the appropriate emotions that would occur in that situation.
In business, there's a concept called the Customer Avatar, which I learned about from Eben Pagan, who's a well respected marketer. The idea being, when you're marketing your products, you need to envision a very specific person, and write to him, only.Doing this will help you focus your ideas. Don't think about the masses.
I'll elaborate more on this concept as it applies to writing songs from ideas you may not have experienced yourself. For songwriters, I've modified this concept so that instead of a "customer" avatar, we're coming up with a character avatar.